{"id":2848,"date":"2013-07-04T12:15:31","date_gmt":"2013-07-04T10:15:31","guid":{"rendered":"http:\/\/www.4webs.es\/blog\/?p=2848"},"modified":"2013-07-04T14:22:23","modified_gmt":"2013-07-04T12:22:23","slug":"tienda-de-la-semana-zegna","status":"publish","type":"post","link":"https:\/\/www.4webs.es\/blog\/tienda-de-la-semana-zegna","title":{"rendered":"Tienda de la semana: Zegna"},"content":{"rendered":"<div class=\"row\"><div class=\"col-md-11 content-article\"><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2855\" alt=\"tienda-semana-zegna\" src=\"https:\/\/www.4webs.es\/blog\/wp-content\/uploads\/2013\/07\/tienda-semana-zegna1.jpg\" width=\"603\" height=\"271\" srcset=\"https:\/\/www.4webs.es\/blog\/wp-content\/uploads\/2013\/07\/tienda-semana-zegna1.jpg 603w, https:\/\/www.4webs.es\/blog\/wp-content\/uploads\/2013\/07\/tienda-semana-zegna1-300x134.jpg 300w, https:\/\/www.4webs.es\/blog\/wp-content\/uploads\/2013\/07\/tienda-semana-zegna1-500x224.jpg 500w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 984px) 61vw, (max-width: 1362px) 45vw, 600px\" \/><\/p>\n<p>Traemos esta semana una tienda que a primera vista destaca por su dise\u00f1o, un dise\u00f1o atrevido, fuera de lo normal y que en nuestra opini\u00f3n plantea posiblemente una serie de dudas para llegar al proceso de compra, pero que en cualquier caso <strong>ha optado por hacer algo diferente, arriesgando que estamos seguros que les puede funcionar<\/strong>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2851\" alt=\"categorias-zegna\" src=\"https:\/\/www.4webs.es\/blog\/wp-content\/uploads\/2013\/07\/categorias-zegna.jpg\" width=\"603\" height=\"271\" srcset=\"https:\/\/www.4webs.es\/blog\/wp-content\/uploads\/2013\/07\/categorias-zegna.jpg 603w, https:\/\/www.4webs.es\/blog\/wp-content\/uploads\/2013\/07\/categorias-zegna-300x134.jpg 300w, https:\/\/www.4webs.es\/blog\/wp-content\/uploads\/2013\/07\/categorias-zegna-500x224.jpg 500w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 984px) 61vw, (max-width: 1362px) 45vw, 600px\" \/><\/p>\n<p>La navegaci\u00f3n por categor\u00edas dispones de filtros para poder seleccionar las tallas o colores, aunque sinceramente encontramos el sistema lento de reflejos, ser\u00eda uno de los puntos que tendr\u00eda que mejorar. Encontramos muchos problemas para llegar a la home, avanzar entre los productos o llegar a una categor\u00eda, creemos que el proceso de compra podr\u00eda mejorar considerablemente y aumentar la conversi\u00f3n con elementos comunes en muchas tiendas, por ejemplo un simple breadcrumb y un men\u00fa m\u00e1s intiutivo mejorar\u00eda la experiencia del usuario.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2849\" alt=\"detalle-producto-zegna\" src=\"https:\/\/www.4webs.es\/blog\/wp-content\/uploads\/2013\/07\/detalle-producto-zegna.jpg\" width=\"603\" height=\"271\" srcset=\"https:\/\/www.4webs.es\/blog\/wp-content\/uploads\/2013\/07\/detalle-producto-zegna.jpg 603w, https:\/\/www.4webs.es\/blog\/wp-content\/uploads\/2013\/07\/detalle-producto-zegna-300x134.jpg 300w, https:\/\/www.4webs.es\/blog\/wp-content\/uploads\/2013\/07\/detalle-producto-zegna-500x224.jpg 500w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 984px) 61vw, (max-width: 1362px) 45vw, 600px\" \/><\/p>\n<p>El sistema dispone de <a  href=\"https:\/\/www.4webs.es\/diseno-web-para-moviles.php\">aplicaci\u00f3n para m\u00f3vil<\/a> por lo que entendemos que es el motivo principal por el que no dispone de versi\u00f3n responsive, en l\u00edneas general un dise\u00f1o limpio, elegante y muy focalizado para el p\u00fablico al que va dirigido.<\/p>\n<ul>\n<li><strong>Desarrollo:<\/strong> Magento<\/li>\n<li><strong>Pa\u00eds:<\/strong> Italia.<\/li>\n<li><strong>Usabilidad<\/strong>: Mala.<\/li>\n<li><strong>Dise\u00f1o<\/strong>: Excelente.<\/li>\n<li><strong>Creatividad<\/strong>: Dise\u00f1o creativo a raudales, posiblemente demasiado para un sitio de comercio electr\u00f3nico.<\/li>\n<li><strong>Contenido<\/strong>: A nivel visual excelente el contenido, faltar\u00eda un poquito de descripci\u00f3n de los productos.<\/li>\n<li><strong>Lo mejor de la tienda:<\/strong> Sin lugar el dise\u00f1o es el gran valor que aparta esta tienda<\/li>\n<li><strong>Lo peor de la tienda:<\/strong> La usabilidad es un punto a mejorar radicalmente.<\/li>\n<\/ul>\n<p>Ver tienda online de <a href=\"http:\/\/www.zegna.com\/es\/home.html\">Zegna<\/a><\/p>\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Traemos esta semana una tienda que a primera vista destaca por su dise\u00f1o, un dise\u00f1o atrevido, fuera de lo normal y que en nuestra opini\u00f3n plantea posiblemente una serie de dudas para llegar al proceso de compra, pero que en cualquier caso ha optado por hacer algo diferente, arriesgando que estamos seguros que les puede &hellip; <a href=\"https:\/\/www.4webs.es\/blog\/tienda-de-la-semana-zegna\" class=\"more-link\">Continuar leyendo<span class=\"screen-reader-text\"> \u00abTienda de la semana: Zegna\u00bb<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":2853,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":{"0":"post-2848","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-inspiracion-web"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tienda de la semana: Zegna | 4webs.es<\/title>\n<meta name=\"description\" content=\"Traemos esta semana una tienda que a primera vista destaca por su dise\u00f1o, un dise\u00f1o atrevido, fuera de lo normal y que en nuestra opini\u00f3n plantea\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.4webs.es\/blog\/tienda-de-la-semana-zegna\" \/>\n<meta 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